

WHY YOU WILL LOVE IT
- Inhibits melanin production
- Lightens age spots, sun spots, and melasma
- Hydrates and softens the skin while promoting even skin tone
- Prevents the formation of future pigmentation
- More stabilised compared to traditional Vitamin C serum
- Does not cause irritations and sensitivity
- Suitable for all skin types including reactive skin
INGREDIENT SPOTLIGHT
Regu-Fade (Trans-Resveratrol): Brightens and evens skin tone
SymWhite™ (Phenylethyl Resorcinol): Contains potent tyrosinase inhibitors
Rumex Occidentalis Extract: Prevents and treats hyperpigmentation
Vitamin C (Tetrahexyldecyl Ascorbate): Brightens dark spots, evens skin tone and boosts collagen production
Vitamin E (Tocopherol): Soothes, brightens, and helps to reverse and protect against environmental damage
HOW TO USE
After cleansing, apply a few drops in the evening and massage into the face and neck while avoiding contact with eyes. Follow on with a moisturiser after the serum to seal in and always apply sunscreen the following morning to prevent further hyperpigmentation.
FAQS
How long does it take to see results?
Within the first few weeks, most will notice a more even skin tone, with continuous usage, visible improvement in skin discolouration can be seen after 8 to 12 weeks. Daily UV protection is highly recommended to sustain the effects as unprotected skin will slow down or reverse the brightening progress.
Is it safe for sensitive skin?
Yes, it is suitable for people with sensitive skin as it uses plant-derived tyrosinase inhibitors and a soluble Vitamin C derivative that is less irritating to the skin as compared to traditional options. The formulation also incorporates nourishing and hydrating ingredients which helps to soothe sensitive and reactive skin.
Can someone with oily and acne-prone skin use it?
Yes, it is generally suitable for people with oily and acne-prone skin as it is not piled with ingredients that have a higher-risk of clogging pores. The Vitamin C derivative used in this formula is also less irritating which has a lower risk of triggering acne.
Does it help with melasma?
Yes, the Radiant Brightening Serum is meant to help address hyperpigmentation issues including melasma as Tetrahexyldecyl Ascorbate and Phenylethyl Resorcinol are both known to brighten skin and fade away stubborn pigmentation over time.
Will the Radiant Brightening Serum cause visible peeling?
No, it does not cause visible peeling as this formula does not contain high-turnover ingredients that are commonly known to cause flaking.
How often can I use the Radiant Brightening Serum?
It can be used as often as daily as it is not highly concentrated with acids that may irritate the skin when used daily.
Can it be used alongside retinol?
Yes, this formula is gentle and safe enough to be used alongside retinol-based products as the vitamin A in retinol can complement this serum by speeding up cell turnover.
Can it be used alongside other exfoliating acids?
Yes, it can be used alongside other exfoliating acids especially AHA, BHA and PHA, but not in the same routine. You can use the Radiant Brightening Serum in the morning to inhibit melanin production and 71 Renewal Serum in the evening as the acids speed up the cellular turnover to fade up hyperpigmentation even faster.
Can it be used alongside other Vitamin C products?
Yes, you can use it with other Vitamin C products as there is no conflict. However, the formula also contains Vitamin C so there is no need to use both at the same time.
Is it recommended in the morning or evening?
It can be used both in the morning and evening. If you are already using other Vitamin C products like the Vitamin C Reversal Antioxidant Serum in the morning, the Radiant Brightening Serum can be used at night instead.
Can I use it during pregnancy or breastfeeding?
The formula is generally safe for pregnant ladies or breastfeeding mummies as the ingredients are mostly considerably low-risk. For extra precautions you can consider checking in with your OBGYN.
How is the Radiant Brightening Serum different from the Vitamin C Reversal Antioxidant Serum?
The Radiant Brightening Serum is a corrective treatment to address hyperpigmentation issues while the Vitamin C Reversal Antioxidant Serum is a daily antioxidant serum.
It is recommended to use Vitamin C Reversal Antioxidant Serum in the morning to protect the skin from environmental stressors and Radiant Brightening Serum in the evening to treat skin discolouration.
How is the Radiant Brightening Serum different from the Serum 71 Renewal Serum?
The Radiant Brightening Serum is a targeted treatment designed to treat and address hyperpigmentation issues only while the Serum 71 Renewal Serum is an all-in-one solution to target multiple skin concerns at once such as uneven skin, adult acne and ageing skin.
It is recommended to use Radiant Brightening Serum in the morning to inhibit melanin production and 71 Renewal Serum in the evening as the acids speed up the cellular turnover to fade up hyperpigmentation even faster.
How is the Radiant Veil Brightener different from the Radiant Brightening Serum?
The Radiant Brightening Serum is a serum while Radiant Veil Brightener is a moisturiser and they are both designed to target hyperpigmentation.
Can the Radiant Brightening Serum and Radiant Veil Brightener be used in the same routine?
Both products are great on their own when used separately, but they do complement each other when used together as the Radiant Brightening Serum and Radiant Veil Brightener have different ingredients, and pairing them in the same routine can enhance the effectiveness for a more holistic approach.
FULL INGREDIENT LIST
Aqua/Water, Glyceryl Distearate, Cetearyl Alcohol, Caprylic/Capric Triglyceride, Simmondsia Chinensis Seed Wax,Tetrahexyldecyl Ascorbate, Glycerin, Stearic Acid, Dimethyl Isosorbide, Ceteareth-20, Bis-Peg/Ppg-16/16 Peg/Ppg16/16 Dimethicone, Phenylethyl Resorcinol, Caprylyl Glycol, Phenoxyethanol, Sodium Metabisulfite, Hexylene Glycol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Marrubium Vulgare Meristem Cell Culture, Resveratrol, Tetrasodium Edta, Tocopheryl Acetate, Rumex Occidentalis Extract, Ascorbic Acid, Prunus Amygdalus Dulcis Fruit Water, Sodium Hydroxide, Vanilla Planifolia Fruit Extract, Xanthan Gum
Radiant Brightening Serum
Brightens, evens and lightens
A potent skin-brightening serum that reduces dark spots, inhibits melanin production, improves the appearance of uneven skin and addresses hyperpigmentation issues.
The Radiant Brightening Serum leaves out any harsh actives by using only non-irritating skin brightening ingredients to address a range of hyperpigmentation issues including: age spots, sun damage, melasma, uneven skin tone and acne-marks while still remaining gentle enough for all skin types.
This powerful formulation works through a multi-pathway approach, combining advanced tyrosinase inhibitors: SymWhite™, Rumex Occidentalis Extract and Regu-Fade, together with other antioxidant ingredients like Vitamin C and E to progressively fade away existing discolouration and help prevent the formation of future pigmentation.
Built around skin-compatible emollients with a hydrating Glycerin base, this formula is suitable for daily use without irritating skin and even tolerable for those with more reactive skin types
Suitable for: Age spots, sun spots, dull and uneven skin, hyperpigmentation and post-pregnancy melasma
15 ml
4.7 out of 5
BASED ON 25 REVIEWS
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Bestie this product is the goat
I love this product very much, my skin feel very hydrated and soft, i can feel the diference on my skin, i get a lot of compliments, i use this product everyday. I highly recommend it. This was gifted by a bestie.
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i GIVE this A 67 out of 10
A milky essence that quickly absorbs into my skin and is not greasy at all. It's a great addition to daily my skincare routine. It's scent free and didn't irritate my sensitive skin.
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Very amazing Product
I was a true skeptic when I purchased this but I've now 100% converted because this is SO good?? Face feels clean and fresh (but not that overly squeaky clean where your face feels stripped of moisture), and my sunscreen feels properly removed. I've had almost zero milia since I've started using this.
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I cannot live without it
I have dry lips that need a constant care that's reason I wanted to try useful skincare product, that could reduce my concern. after some time I got great results. It helped my lips return hydration and smoothness that were hard to achieve. complimentary from brand for my honest opinion.
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I will recommend it to my grandkids
I like BMF products. I am in the 60+ (mature skin) group. I have never used skincare products till a few years ago and started with BMF and have never switched. The only thing I think BMF can improve on is price but I usually wait towards the latter part of the year when BMF has a great sale.
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